The elderly and urban mobility: cost sensitivity of elderly people in the “oldest” Italian city

The world is facing a series of changes that will modify the way we envisage transport planning in our cities. Demographic ageing as consequence higher life expectancy and lower fertility rates world-wide phenomenon. While indeed triumph scientific progress increasing longevity perceived one humanity’s greatest achievements, transition society needs to be managed. In urban context, any increase age, health, economic conditions determines one’s ability enjoy milieu so-called economies urbanisation (advantages gained from an location, e.g., proximity market, labour supply, good communications, financial commercial services) longer. As there are more elderly people cities, mobility becomes crucial making environment inclusive. order provide suitable policy guidelines, it is, therefore, necessary investigate understand senior traveller behaviour. this study, travel characteristics aged 65 years over living city Genoa (one cities with largest population EU). By utilising structured questionnaire, paper explores satisfaction motivations approx. 600 public users city. particular, exploratory factor analysis has been used determine key dimensions motivations, subsequently use them cost sensitivity people.